Ricoh India Ltd., announced the launch of its new digital SLR camera-PENTAX KP. The D-SLR features an APS-C sized CMOS image sensor, supported by approximately 24.32 megapixels and sensitivity ranging up to ISO 819200. It is equipped with a 5-axis shake-reduction system, an electronically controlled shutter unit for super-high-speed shooting at 1/24000 second and an optical viewfinder with nearly 100% field of view. The Pentax KP is dustproof, weather-resistant and can endure temperatures as low as -10°C. It can also capture high-resolution Full HD movie clips in the H-264 recording format. It is equipped with a 3.0-inch LCD monitor with a vertical tilt function, a Real-time Scene Analysis System and a High-speed 27-point autofocus system with the SAFOX 11 module. The PENTAX KP provides a range of customisation features, such as a grip replacement system to personalise the camera's grip to accommodate the photographer's shooting style or a mounted lens. RICOH Pentax KP is available on Ricoh India web store and at retails outlets at INR 88,584. Commenting at the launch, Yuki Uchida, VP and CMO, Ricoh India said, "Ricoh is persistent in its effort to leverage technology to design innovative products that improves the quality of life. The new D-SLR reflects our engineering expertise that weaves design, stateof-the-art features in a compact body that delivers the highest level of experience to customers. Photography enthusiasts will love the outstanding specifications and customizable features of the camera that can shoot great stills and video clips."
Samsung India launched the Samsung Galaxy On Max, a device which is equipped with a camera that specialises in low-light photography. Powered by a 2.39GHZ, 1.69GHz Octa-Core processor, the smartphone comes with a 3,300mAH battery and 4GB RAM. It has 32GB internal memory and a micro-SD slot (expandable up to 256GB). | Galaxy On Max features a 5.7" FHD display and metal uni-body | design.The Galaxy On Max comes with a 13MP (front and rear) camera and features its flagship f/1.7 aperture on the rear camera. The Social Camera Mode in the On Max allows users to click pictures with live stickers and filters that can be edited and shared instantly. The smartphone also features Samsung Pay Mini, a safe and secured payment system. The cost of Galaxy On Max is INR 16,900, and it is exclusively available on Flipkart in Black and Gold colour variants.
19th August is celebrated as World Photography Day every year. To add to the celebrations, ASUS announced the launch of its latest smartphone ZenFone Zoom S. With its slim and lightweight body, this new phone is specifically built for photography. It features dual 12MP cameras with 2.3X true optical zoom and 12X total zoom. Its SuperPixel camera provides a pixel size of 1.4 micron. It features the Sony IMX362 sensor and provides a large f/1.7 lens aperture. It also features a fouraxis Optical Image Stabilization (OIS) and three-axis Electronic Image Stabilization (EIS), RGB Colour-correction sensor for auto colour adjustments, 48MP Super Resolution mode that combines four native 12MP photos to create a single large image and 19 different capture modes. ASUS ZenFone Zoom S comes with a 5.5in Full HD 1920 x 1080 AMOLED display, along with 2.5D contoured Corning Gorilla Glass 5. It is powered by Qualcomm Snapdragon 625, 14nm Octa-core @ 2.0 GHz processor. This new ZenFone comes with a 5000mAh battery that can last up to 2 days. The new ASUS ZenFone Zoom S is launched online and will be available exclusively on Flipkart at INR 26,999.